“If you know yourself but not your competitors, for every victory gained you will also suffer a defeat.”-Sun Tzu
Are you struggling with questions like-
- How is XYZ company in my niche performing better?
- What should I do to expand into new markets?
- How do I attract new customers while retaining the old?
- Why am I unable to outdo my competitors?
The answer to all these doubts is Competitor Analysis. It is the act of collating and analyzing competitor’s strengths, weaknesses, product information, and any data that can help support an organization in strategic decision-making.
We, at VidVox, scout and scrutinize your competitors so you can be measured against them; because if this isn’t done, there’s no possible way you can know where you stand in relation to all others in your industry. With our seasoned research professionals, we’ll ring the alarm bells on spotting the gaps in your services, dawn upon the areas that need better strategies, and apprise you of the position you currently acquire in your market. Long story short, we’ll take a fine-toothed comb and gauge the information that can help give your business a boost through research and research alone.
Once we arm you with all the knowledge, we’ll love to watch you disarm your competitors like a boss!
Who Can Benefit From Competitor Analysis?
Every business that wishes to enhance its competitive position, expand its presence in new markets, respond to external threats, or identify new opportunities/risks can benefit from Competitor Analysis. This includes startups, SMEs, CEOs/MDs, global and multinational companies.
Pro-Tip: There’s someone out there who’s tracking every move of yours! It’s time you come out of the dark and track theirs.